Aetna CA MCD Community Outreach Mgr in San Diego, California
Req ID: 42689BR
The Manager, Community Outreach is responsible for working closely with the senior management team to develop and execute a variety of community outreach, media, and public relations programs to support the health plans marketing efforts for government programs. This position will oversee the community development staff/team and work out in the field with state travel required (offices in San Diego and Sacramento). Position requires routine and frequent travel with personal vehicle.
Assists with the collaboration of government program coordination by directing outreach staff to insure the marketing plan(s) comply with State contract guidelines. Assists with the development of all marketing and promotional materials; ensures all materials receive approval by the State. Develops, implements, and evaluates comprehensive marketing plans for the health plans community relations activities to promote regional government program membership growth and retention, including advertising, direct mail, product enhancement and development, and benefit design. Identifies key community organizations and coordinates efforts to participate, educate and promote the health plan(s) presence within the community. Develops and implements programs for each region to generate media coverage. Coordinates community and public relations events. Manages the government programs eligibility determination and recertification staff as necessary. Manages the department budget; controls expenses while meeting performance requirements. Recruits, develops, and motivates staff. Initiates and communicates a variety of personnel actions including employment, termination, performance reviews, salary reviews, and disciplinary actions. Performs other related duties as assigned.
Background/Experience Desired Minimum of seven years recent and related experience in community relations or related a field Minimum of one year of recent and related supervisory or project lead experience Related copywriting and proofreading experience Education Requirements: Bachelor's degree in a closely-related field, or equivalent combination of education/experience.
The highest level of education desired for candidates in this position is a Bachelor's degree or equivalent experience.
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ADDITIONAL JOB INFORMATION
-Bilingual English/Spanish speaking skills a plus.
-Strong customer service skills.
-Exceptional communication skills; verbal, written and presentation.
-Computer literacy in order to navigate through internal/external computer systems, including Excel and Microsoft Word.
-Ability to effectively participate in a multi-disciplinary team including internal and external participants.
-Effective organization and prioritization skills.
-Demonstrated ability to lead and motivate employees; coach and mentor employees
-Qualified candidates must possess dependable transportation and valid/active CA driver's license and proof of vehicle insurance.
Aetna is about more than just doing a job. This is our opportunity to re-shape healthcare for America and across the globe. We are developing solutions to improve the quality and affordability of healthcare. What we do will benefit generations to come.
We care about each other, our customers and our communities. We are inspired to make a difference, and we are committed to integrity and excellence.
Together we will empower people to live healthier lives.
Aetna is an equal opportunity & affirmative action employer. All qualified applicants will receive consideration for employment regardless of personal characteristics or status. We take affirmative action to recruit, select and develop women, people of color, veterans and individuals with disabilities.
We are a company built on excellence. We have a culture that values growth, achievement and diversity and a workplace where your voice can be heard.
Benefit eligibility may vary by position. Click here to review the benefits associated with this position.
Aetna takes our candidate's data privacy seriously. At no time will any Aetna recruiter or employee request any financial or personal information (Social Security Number, Credit card information for direct deposit, etc.) from you via e-mail. Any requests for information will be discussed prior and will be conducted through a secure website provided by the recruiter. Should you be asked for such information, please notify us immediately.
Job Function: Marketing